James Walker
Present
 YETI

Past
 UT Austin
Washington University
Lawrence Group Architects

THINGS
YETI Color
Creative Direction
2023

Seasons are determined by color at YETI, with story telling from the wild giving the colors deeper meaning and richer imagery.
YETI Dispatch
Creative Direction, Design
2023

Dispatch, YETI’s biannnual publication, features a mix of stories from the wild and product features packed into 64 pages and mailed across the country. 
YETI Illustration
Creative Direction, Illustration
2023

Wit and grit is captured through juxtapositions of the wild and pursuits we support in the form of playful illustrations used in swag, apparel, and drinkware customization.